Wednesday, February 8, 2012

Ch.3- Social Responsibility and Ethics


The phrase “Meeting the green challenge” has been the talk of many companies, especially in the car industry. It wouldn't be nearly enough to say Porsche is “meeting the green challenge” when in fact, Porsche is the company that wrote the rules. If you weren't aware, Ferdinand Porsche himself built the first hybrid car in 1900. The hybrid came with an electric bulb motor and two combustion engines and battery to store energy. Now in the present, Porsche is always going the extra mile to create technology that benefits both car and environment. Porsche has numerous eco-friendly concepts like low fuel consumption, direct fuel injection and using more recyclable materials to help performance and the environment. For the past 15 years Porsche has reduced CO2 emissions and fuel consumption by 1.7 % annually. Now in the present, the hybrid Cayenne and hybrid Panamera are raising the bar. Being ethical and having social responsibility with Porsche is embedded in the history and identity of the company. Still to this day, one of the most important corporate objectives of Porsche is and always will be the environment.

Lohner-Porsche Hybrid



Porsche and the Environment. (list of most of the different technologies Porsche uses)

Environmental Management with Porsche.(a little of how Porsche goes the extra mile)


Porsche Cayenne





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